Posts Tagged business
Business Lessons from the Soccer World Cup
Ok, let’s talk about the World Cup. If anyone got up early on Monday morning to watch the match between Australia and Germany, you no doubt walked away disappointed with the end result. But full credit to the German team – they really were brilliant and obviously the deserving winners. Today I am not here [...]
Read moreThe Better Mousetrap Myth
Most people think the value lies in the thing…the new gadget the book the newsletter the course. That if they simply build a better mousetrap, they’ll find overnight wealth. But it’s simply not true. After all, if that was the case every inventor of a brilliant new product would walk into overnight riches. So what [...]
Read moreRazor Blades And The Marketing Slippery Slide
On Friday, I made a mistake which probably cost me a thousand dollars or more. That’s right. I gave you the wrong number to call to listen into the replay of my teleseminar about getting more customers last week. Now when people are ready to take the next step with you, it is always a [...]
Read moreA Business Lesson From The Australian Open
Yesterday, I just lounged around… hanging out with my little boy most of the day. Having breakfast, playing with leggo, pulling “The Bear With the Big Blue House” out of the cupboard and watching that. And playing with his mini-pool out in the backyard and let him splash me, water the plants and slide down [...]
Read moreBusiness Turnaround: Reorganize Your Company and Focus on Its Profitable Areas
After you have determined the root cause of your company’s problems, you must now reorganize to make your company profitable. All companies have strengths and weaknesses, and it would be wise to recognize which areas are assets to you and which need improvement. Identify Assets and Liabilities A good business turnaround plan would have you [...]
Read moreA Confession From Barack Obama
One of the big mistakes many business owners make is coming across as if they are perfect and have no faults. But here’s the problem with this. Perfection doesn’t endear you to anyone. And everybody knows it’s false. Think about the people you know well: they have fears, they have insecurities, they have emotional issues. [...]
Read moreBusiness Turnaround: An Overview of How to Best Enhance Your Company’s Finances
A successful business turnaround requires the owner to take certain steps to become a profitable enterprise. By taking the following actions, you can reorganize your company and produce positive cash flow. 1. Good decision making requires a stable environment. In order to transform your business into a more profitable enterprise and achieve business turnaround, you [...]
Read moreCuring Versus Healing
On Thursday night, I had some really bad back pain. So on Friday I went to my chiropractor. No big deal she said… cracked me a few times… and sent me on my way with the thoughts… “Just come more often to get your maintenance.” Now while I was there I picked up an article [...]
Read moreHow to Turn Casual Customers into Raving Fans
One piece of advice I’m hearing again and again is the importance of taking good care of your “core customers.” The customers who have been working with you for years, who send you referrals, and who return again and again to buy from you. Loyal customers are vitally important during difficult economic times like we’re [...]
Read moreTweak Your Landing Page Design, Supercharge Your Sales
One of the newest and most talked about Internet marketing strategies these days is Landing Page Optimization. Your Landing Page Design can make or break your conversion rate. All the search engine optimization (SEO) Internet marketing and pay-per-click (PPC) advertising isn’t going to create the sales you want with bad landing pages. You’d be just [...]
Read more