I can remember times when I didn’t feel very secure.
For instance, when I was dead broke after finishing up with the hairdressing salon and didn’t have enough money to eat.
Or when I looked around at the people on the street and wondered “will that be me before too long.”
Or when I went away for a retreat to a little town called Kiama and didn’t know if I was going to be able to afford the accomodation (because I had no money in my bank account to afford the rent – which was only $20 a night. Thankfully somebody paid me within this time and I could).
There’s no feeling quite like being on the edge. And trust me, it’s not the sort of feeling I would ever want again.
In fact, I don’t think it could ever happen again.
Why?
Because now I know without a doubt I have the ability to produce.
And that’s the only real security there is.
After all, let’s face it.
Your money can disappear overnight (it’s happened to thousands of people before and will happen again).
Your house can be knocked down in a heartbeat (my parents knew this only too well when they lost everything in Cyclone Tracy).
And things can change in your industry which can leave your business obsolete (think of the big train companies from a century ago)
But if you’ve got the ability to produce… to market… to sell…to hustle… then you don’t need to worry because you know in your heart that no matter what happens… no matter what disaster hits (they do and they will again)… your security lies in the knowledge you hold in your own mind… and your ability to take action on it.
That’s why you should move heaven and earth to get your hands on http://www.morecustomersmadeeasy.com/
Because knowledge (and your ability to act on it) really is THE ULTIMATE SECURITY.
…
Scott Bywater is a direct response copywriter with extensive experience in B2B and B2C writing. Mr Bywater is the author of Cash-Flow Advertising and More Customers Made Easy. You can gain access to his copywriting and marketing tips via his entertaining and eye opening “Copywriting Selling Secrets” newsletter available at http://www.copywritingthatsells.com.au/
Read more articles written by Scott Bywater
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